'Black Panther' Sets a New Standard for Superhero Movies

"However, when an old enemy reappears on the radar, T'Challa's mettle as King and Black Panther is tested when he is drawn into a conflict that puts the entire fate of Wakanda and the world at risk".

It was the largest Presidents Day weekend opening for a movie ever.

Former first lady of the US Michelle Obama believes the film "Black Panther" will be an inspiration to individuals from all backgrounds, and the youth will see superheroes that look like them.

Being that the "Black Panther" is a superhero is also key for representation, especially in American culture where there is importance placed on aspirational heroes, Howell explained.

The desire for Black Widow to get her own movie was only strengthened when Marvel Studio president Kevin Feige admitted interest in the idea back in 2016. On Saturday, 312 underprivileged youths were invited to see the film at the Amstar theater courtesy of Boseman, who bought the seats for the children.

Black Panther cost a staggering $200 million to make-and that figure does not include marketing and advertising costs.

At a time where hits are hard to come by for Hollywood, diversity in storytelling is proving to be not only a just cause, but a box-office imperative.


The real box office battle is in Asia though.

"You think about Black Panther, which is so exciting, or you think about Hidden Figures previous year, which was equally exciting around STEM, but yet it wasn't trickling down to the local space here in Nashville", Wilson says. "Black Panther" opened with $160 million overseas, even without several markets (China, Japan, Russia) yet open. For starters, T'challa is not the first Black Panther.

As of yesterday, box office tracking website, Box Office Mojo reported that the film not only delivered the fifth best opening, but also claimed the largest February opening of all time in the United States. Did Marvel not realize that these movies were too similar to release just three months apart?

Meanwhile, the diverse cast of Universal's "The Fast and the Furious" films helped make it one of the most bankable franchises in movies.

Ojebuoboh wrote that she was "more than pleased" that the main black character is not portrayed as a slave, murderer or the one assassinated as in many action movies.

"This is proof that the big screen experience - emotional, communal and immersive - may arguably be the most powerful platform of change in our society", said Paul Dergarabedian, senior media analyst with comScore in a report in Variety.


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